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Loss leader is a marketing pattern implemented in stores: A customer enters a store and while heading to some most desired expensive products far from entrance, that customer picks some products s...
Question
e-commerce
#4: Question closed
by
Alexei
·
2022-01-13T11:14:49Z (almost 3 years ago)
#3: Post edited
- [Loss leader](https://en.wikipedia.org/wiki/Loss_leader) is a marketing pattern implemented in stores:<br>
A customer enters a store and while heading to some most desired expensive products far from entrance, that customer picks some products sold in "losing price" (products which any shop owner barely makes any desirable profit from); the more such "lossy" products are picked up in the way to the farther more expensive products, the more overall profit there is.- How to implement "Loss leader" marketing pattern in ecommerce websites?
- One way is a homepage filled with special deals and another is popups once in a while, have I missed anything?
- [Loss leader](https://en.wikipedia.org/wiki/Loss_leader) is a marketing pattern implemented in stores:<br>
- A customer enters a store and while heading to some most desired expensive products far from entrance, that customer picks some products sold in "losing price" (products which any shop owner barely makes any desirable profit from) used to tempt the customer into the store and to motivate that customer to buy more expensive products.
- How to implement "Loss leader" marketing pattern in ecommerce websites?
- One way is a homepage filled with special deals and another is popups once in a while, have I missed anything?
#2: Post edited
- [Loss leader](https://en.wikipedia.org/wiki/Loss_leader) is a marketing pattern implemented in stores:<br>
A customer enters a store and while heading to some most desired expensive products far from entrance, that customer picks some products sold in "losing price" (products which any shop owner barely makes any desirable profit from); the more such "lossy" products are picked up in the way to the farther more expensive products, the more profit there is.- How to implement "Loss leader" marketing pattern in ecommerce websites?
- One way is a homepage filled with special deals and another is popups once in a while, have I missed anything?
- [Loss leader](https://en.wikipedia.org/wiki/Loss_leader) is a marketing pattern implemented in stores:<br>
- A customer enters a store and while heading to some most desired expensive products far from entrance, that customer picks some products sold in "losing price" (products which any shop owner barely makes any desirable profit from); the more such "lossy" products are picked up in the way to the farther more expensive products, the more overall profit there is.
- How to implement "Loss leader" marketing pattern in ecommerce websites?
- One way is a homepage filled with special deals and another is popups once in a while, have I missed anything?
#1: Initial revision
How to implement "Loss leader" marketing pattern in ecommerce websites?
[Loss leader](https://en.wikipedia.org/wiki/Loss_leader) is a marketing pattern implemented in stores:<br> A customer enters a store and while heading to some most desired expensive products far from entrance, that customer picks some products sold in "losing price" (products which any shop owner barely makes any desirable profit from); the more such "lossy" products are picked up in the way to the farther more expensive products, the more profit there is. How to implement "Loss leader" marketing pattern in ecommerce websites? One way is a homepage filled with special deals and another is popups once in a while, have I missed anything?